Real Reviews from Seniors and Their Families Reveal Which Retirement Communities, Assisted Living, and Nursing Homes Stand Out for Excellence

Charlotte, NC; Nov. 16, 2023 — Caring.com — a leading senior living referral service and a top site for senior care reviews  — today announced the “Caring Stars 2024” list of the best senior living communities and nursing homes in the United States.

The nationally-recognized Caring Stars program — originally launched in 2012 as the first of its kind in the senior living industry — uses real reviews from seniors and their families to spotlight senior living communities with consistently exceptional ratings and recent praise, while also meeting other strict quality criteria for this service excellence award. The Caring Stars 2024 list has 375 senior living communities in 36 states, with California, Michigan, and Florida having the most communities on the list (47, 43, and 38, respectively).

“We applaud the Caring Stars of 2024! The feedback that their customers posted on Caring.com illuminates how well they delivered excellence in their communities’ services for seniors,” said Caring.com’s CEO Jim Rosenthal. “Our company is likewise filled with people passionate about serving seniors and their caregivers. Caring Stars is one of many ways we summarize highly-relevant information and provide expert guidance to support the senior living search and selection process.”

Caring.com hosts the longest-running, highest-integrity senior living reviews program on the web — with over 375,000 consumer reviews currently published that conform to Caring’s strict review guidelines. In determining the annual Caring Stars list, Caring.com conducts an extensive audit of every consumer review on each finalist’s reviews page. For the Caring Stars 2024 list, more than 10,400 reviews were re-evaluated to uphold publication validity and avoid giving the award based on any reviews with conflicts of interest or other guidelines concerns.

Caring’s proprietary referral services data signals how powerful the real reviews and Caring Stars award can be in helping seniors and families during their senior living search. For example, communities partnered with Caring who earned Caring Stars recognition in 2022 and 2023 have averaged more than twice as many new resident inquiries and nearly four times as many move-ins as Caring’s community partners without the award. Similar boosts were seen in the 2022-2023 referral data for senior living communities on prior years’ Caring Stars lists: communities that earned the Caring Stars award at least once between 2012-2021 averaged 53% more inquiries and more than twice as many move-ins than those without the award in any year. Having great reviews on Caring.com and earning the Caring Stars award has helped these communities more easily stand out to seniors and their families.

In determining its annual Caring Stars list, Caring.com uses reviews attributes of greatest importance to those searching for and considering senior living communities. For Caring Stars 2024, the communities and care homes have an overall average rating of 4.5 stars or higher, and published business responses for any 1-star or 2-star negative reviews on their Caring.com reviews profiles. They also have to meet specific criteria for review volume and recency, and have at least one 5-star review published on Caring.com in 2023, on or before October 15, 2023 (the 2024 award qualification deadline). Caring also screened finalist communities using licensing information on the state agency websites (where applicable and data publicly available).

For senior living communities to be honored as Caring Stars, there are no partnership or advertising requirements, no application process, and no fees for review surveys or promotional licensing of the award badge. Seniors and their families can rely on the integrity of this “best senior living” award based on well-vetted consumer reviews and the well-established high standards of the Caring Stars program.

To access more information and to see the Caring Stars 2024 winner list, please visit: caring.com/bestseniorliving. Seniors and their families may also reach out to a Caring Family Advisor to find a nearby Caring Star community: (844) 484-5997. Caring’s resources and services are free of charge for those seeking senior living and care.

For more information about Caring’s reviews program or Caring Stars, please contact reviews@caring.com or (650) 762-8190.